Background
I design GenAI experiences by combining service design, UX generalist practice, and system architecture.
My work focuses on how intelligent systems behave within real services—across workflows, roles, and decision points—not just how they appear on screen.
This includes shaping AI participation, defining human oversight, and ensuring experiences remain understandable and trustworthy as complexity grows.
"I design systems that support better decisions, not just faster ones."
Experience
I've worked on GenAI-enabled and enterprise systems where decisions are distributed, exceptions are common, and outcomes compound over time.
My experience includes collaborating with product, engineering, operations, and leadership teams to design AI-assisted workflows with clear human oversight.
The work often sits between strategy and delivery—connecting intent to implementation while staying grounded in operational reality.
"AI should augment judgment, not replace it. Automation should earn its place."
Approach
GenAI experiences require more than good interfaces—they require disciplined system design.
My approach focuses on understanding system behavior before introducing intelligence. That means identifying decision points, defining where AI should participate, and designing for confidence, override, and accountability.
This allows teams to move forward with intention instead of reacting to downstream consequences.
Where I create impact
Strategy
Vision to ExecutionClarifying where GenAI creates real value. I help teams define use cases, constraints, and success criteria before committing to models or tooling.
- Product Strategy
- Roadmap Development
- Stakeholder Alignment
Facilitation
Aligning TeamsAligning people around intelligent systems. I facilitate cross-functional conversations that surface assumptions and establish shared understanding.
- Workshop Design
- Design Sprints
- Consensus Building
Design
End-to-End ExperienceGenAI experience and service design, from research to deployment. This includes service blueprints, interaction models, and AI decision flows.
- Service Design
- UX Architecture
- AI Workflows
Execution
Concept to RealityFrom concept to operational reality. I stay close to implementation to ensure designs remain usable, trustworthy, and grounded once deployed.
- Implementation
- Quality Assurance
- Iteration
What we bring to the work
Transformation draws on deep expertise across disciplines. These are the capabilities we apply—through workshops, coaching, and embedded partnership—to help teams build lasting strength.
Experience Design
End-to-end design that transforms how customers interact with your brand.
Gen AI Architecture
Strategic AI implementation that integrates meaningfully into products and workflows.
Customer Research
Deep insights through qualitative and quantitative research that inform strategic decisions.
Digital Twins
Virtual replicas that enable simulation, monitoring, and optimization at scale.
Conversation Design
Human-centered conversational experiences for chatbots, voice assistants, and AI interfaces.
Accomplishments
Professional certifications and continuous learning.
Human-Computer Interaction for UX Design
MIT CSAIL
IBM AI Product Manager
IBM
10 courses
AI in Healthcare
Stanford Online
5 courses
AI Series: Introduction to Clinical Data
Stanford Medicine
11 hours
AI For Business
University of Pennsylvania
4 courses
AI Strategy and Governance
Wharton (UPenn)
Intro to Generative AI
Google Cloud
4 courses
Create a High-Performing Team
GenAI for HR Professionals
IBM
3 courses
Certified Conversation Designer
Conversation Design Institute
AI Product Design Bootcamp
STRAT Events
Product Management: Foundations & Stakeholder Collaboration
SkillUp
Generative AI: Foundation Models and Platforms
IBM
Product Management: Building AI-Powered Products
SkillUp
Product Management: Developing and Delivering a New Product
SkillUp
Product Management: Initial Product Strategy and Plan
SkillUp
AI Applications in People Management
Wharton (UPenn)
AI Applications in Marketing and Finance
Wharton (UPenn)
Responsible AI: Applying AI Principles with Google Cloud
Google Cloud
Skills
Tools, technologies, and methodologies I work with.
Design
Development
AI & Technology
Strategy & Process
My Bookshelf
Books that have shaped my thinking and practice.
Design & UX (42)
Strategy & Business (10)
Thinking & Psychology (11)
Product & Research (9)
Team Building (9)
UX Management (7)
Let's Work Together
I work with teams who want to design GenAI experiences deliberately—balancing innovation with responsibility, clarity, and long-term impact.
Get in Touch